WE HELP CHURCHES REACH MILLENNIALS AND GENERATION Z BY PROVIDING PRODUCTS, TRAINING, RESEARCH, AND CONSULTING.
Burlap helps churches deconstruct narratives that tell the story of a church in decline and constructs in its place a new set of narratives that tell a story of a growing, healthy, and vibrant church.
In many ways, Generation Z and their Millennial predecessors are a lot alike. They are highly educated and diverse generations. They tend to hold similar political and social views on race, gender equality, climate change, and LGBTQ rights. Both groups are struggling economically and financially, especially when it comes to debt and finding jobs.
When it comes to reaching Generation Z, there are a lot of hard truths that your church must comes to terms with:
In 2021, the oldest Millennials (born 1981-1996) turned 40. As they reached this milestone, what are their biggest concerns and worries? What are their hopes for the future? What plans are they beginning to make?
It is common and natural for younger generations to butt heads with older generations. Gen Xers rolled their eyes at their Boomer and Silent Generation parents. Millennials too have had a long-standing feud with the Boomer generation. Now, Generation Z is all grown up and they have begun speaking out against their Millennial predecessors leading to a generational clash between Millennials and Generation Z.
Everyone knows that you should keep politics out of the pulpit. Separation of Church and State, right? However, in observing the 2020 campaign season, there is much the church can learn from successful politicians about how to reach Generation Z and Millennial young adults. While there are often many things about politics and politicians the church should not emulate, here are few things that rising politicians can actually teach the church:
While Millennials were constantly being accused of “killing” everything from casual dining chains to the diamond industry to the housing market, we have yet to see what popular trends and consumer brands will be brought down by Generation Z. However, there are some things we can guess that won’t die with Generation Z. Here are a few industries that will live on for another generation:
In our polarizing society, it is often easier to focus on what separates and divides instead of the common ground that brings people together. This is especially true when it comes to the stark differences across generations. But in the Church, we are called to be united by a common belief system and a shared love of Christ. Jesus even prayed that His followers “may all be one” (John 17:21) and the Apostle Paul reminds that there is “One God and Father over all” (Ephesians 4:6).
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Among many companies and organizations, there is a push to offer Millennials mentoring programs and initiatives. Sometimes these mentoring opportunities are formal in nature and are required if Millennials want to be placed on leadership committees or boards. At other times, these mentoring relationships are more informal, yet still transactional: it is an unspoken rule that the younger employee or organizational member needs to be mentored or trained by an older member in order to receive promotions or other positions of privilege and esteem.