While Millennials were constantly being accused of “killing” everything from casual dining chains to the diamond industry to the housing market, we have yet to see what popular trends and consumer brands will be brought down by Generation Z. However, there are some things we can guess that won’t die with Generation Z. Here are a few industries that will live on for another generation:
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Are you a member of your church? For older generations, this may seem like a benign question. But for Generation Z, it becomes a bit more loaded. As your church looks to engage Generation Z, you may want to consider the benefits of a memberless-model of participation. Here are few reasons why:
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Often referred to as “Digital Natives,” Generation Z is defined by never knowing an existence apart from the Internet and mobile technology. Their online world seamlessly transitions into their IRL (“In Real Life”) communities. They are never far from their smartphones or logged out of their social media networks for long.
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As digital natives, members of Generation Z are more comfortable online, particularly on social media, than they are in most other spaces.
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Generation Create: that is the nickname that digital creative software company Adobe gave Gen Z after a joint survey conducted by Adobe and Harris. Rather than being content to consume content, these 13-23-year-old members of Generation Z are on the frontlines of content creation and expressing their artistry and individuality.
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Despite being one of the most digitally connected generations, Generation Z is also one of the loneliest. In a 2018 Cigna Healthcare study, Generation Z adults ages 18-22 reported the highest levels of loneliness, more than any other generation.
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One of the worst mistakes you can make as a leader is mixing up the difference between Millennials and Generation Z. Just because someone is a “young person,” does not mean they are a Millennial.
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Across generations, more and more people are turning to social media for their daily news. While twenty years ago, most would have turned on their television to access breaking news, now many people turn to their smartphones and scan news apps or their preferred social media platforms for the latest headlines.
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While many looked to the future-minded, idealistic, and tech-savvy Millennials to be world-changers, it turns out that Millennials, due to the Covid-19 Pandemic, were actually “waiting on the world to change” themselves, in the words of the popular 2006 John Mayer tune.
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